Gestalt psychology has a classic question: a box of matches, a box of pushpins, a candle, how to light and fix the candle to the wall?
The answer is to light the candle, pour the match email list out of the box, nail the match box to the wall (use it as a shelf), and put the candle on it.
The key to solving the problem is whether you can think of the matchbox from the "container" as the "support frame".
How we define something determines how we use it .
A wooden stick in the wild can be seen as "firewood" burned, and you can also be seen as "alpine pole" used to assist walking. When camping, if there is a lack of a water basin, open the umbrella upside down and fix it to temporarily hold water.
What does this have to do with the success of "unintended"?
In my opinion, what they have in common is that they both look at familiar things in a whole new way . The difference is scale, or complexity. The former is the normal use of objects that jump out of the way, while the " unintentional success " belongs to Redefines " whole project " .
This brings three immediate benefits :
1) Avoid the siphoning of attention by conventional targets, improve narrow vision, and avoid the prisoner's dilemma zero-sum game
The aforementioned friend who studies games told me that when they were students, they practiced stock trading with simulation software, and most of them were able to outperform the market. The reason is that people are too obsessed with the goal -to make a profit quickly, and people will worry about gains and losses, and it is easy to do "things that rationality should not but emotional can't help doing."
And his goal is not to make a profit, but to explore the real group game, but the winning rate is higher.
Another example is the workplace. People who are particularly concerned about KPIs are more inclined to work in a familiar model and form path dependence , so that "all the talents are exhausted". In addition, obsessed with performance first, it is easy to make narrow and selfish decisions, and the interpersonal reputation is ruined, and the career path becomes narrower and narrower.